We aim to address the topical issues to help you meet the challenges of marketing for your business.
Blog
Building your brand is never a one-off exercise, rather it is an ongoing work in progress which permeates through everything…
Ideally you want to sell on value rather than price as it enables you to protect your margin. Value is…
Advertising. Have you noticed on social media platforms the number of ads by young supposed online marketing experts that have…
Why email marketing. For a small business, posting on social media or sending emails to their client base, both involve…
So, you think you are better than your competitors? That’s great, but how long do you think you can keep…
A lot of people struggle to conceptualise things without a picture. That is not to say you have to always…
So, you have come to realise that putting up sales posts all the time, just isn’t working and you are…
Whether selling a product or service, if you have a desired outcome you want to achieve, often you can lead…
There is a couple of issues that I consistently see with small businesses and their Social Media marketing. Firstly, trying…
Small businesses generally do not have huge amounts of money to throw around, so why do so many waste their…